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360 Gratitude


Happiness, meaning, joy and thanksgiving are made possible when we possess the one quality that makes all of these aspirations a reality – gratitude.


While this may not be news to you, it is worth a reminder this Thanksgiving week.


Abraham Lincoln proclaimed a national holiday in 1863 that he called a day of Thanksgiving, urging gratitude amid the trauma of a divided nation amid the woes of the Civil War. He said:


“Intoxicated with unbroken success, we have become too self-sufficient to feel the necessity of redeeming and preserving grace, too proud. . .


I do therefore invite my fellow citizens in every part of the United States, and also those who are at sea and those sojourning in foreign lands, to set apart and observe the last Thursday of November next, as a day of Thanksgiving and Praise to our beneficent Father who dwelleth in the Heavens.”


To whomever or whatever you observe as a source of faith, inspiration or guidance, I hope you take a moment to thank someone and to reflect on all that you have to be thankful for.


I work very hard to take nothing for granted. Not my health, the bed I sleep in each night, the wonderful people in my life, the memories of my parents, the food I enjoy or the coat that will keep me warm this winter.


It’s not hard to be grateful when you have the kind of lives we have. If you are reading this, I believe you lead a life of abundance. However, we simply need to step just a few feet from our door most days to see the lives of those in need. Our region has the greatest economic inequity in the country – a true tale of two cities.


I’d like to introduce you to an organization that is working every day to bridge the gap in our divided region; it’s a local treasure called the Catalogue for Philanthropy. This small but mighty non-profit raises money, at no cost to those they support, for over 400 of our region’s hardest-working local non-profits. These non-profits serve the hungry, our veterans, children in dire need, animals, the environment and just about every population in need of resources, hope and a helping hand. I encourage you to express your gratitude for all that you have by learning more about one of the great local non-profits helping a community that you care about. Just click here: www.cfp-dc.org.


I wish you a Thanksgiving of meaning, love and reflection.



Don Neal Headshot

A marketing thought leader, speaker, teacher, and advisor, Don Neal brings his Madison Avenue experience to help organizations see their opportunities in a new light. He is passionate about helping organizations accelerate the trajectory of their success.

Don Neal
Founder & CEO
360 Live Media

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