360 Live Media
360 Live Media is an event strategy and digital marketing agency in Washington, D.C. serving association, professional society, and not-for-profit conferences.
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360 Live Media Blog - We've got your back

Pitching In

Leaders are responsible for making decisions.

 

But what happens when the leader is in a meeting…traveling…or simply needs a break?

 

Many teams stop the presses. They halt their organization’s progress on all fronts until they can get their leader to weigh in.

 

Is that an effective way to accelerate success?

 

David Ogilvy clearly didn’t think so when he said:

 

“Hire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine.”

 

The best leaders hire people they trust to take the reins when necessary.

 

Hope your meeting goes well today, Don.

 

We’ve got your back.

 

-Bill

 

This guest post was written by Bill Zimmer, Senior Copywriter, on behalf of the entire team at 360 Live Media.
Don Neal Headshot

A marketing thought leader, speaker, teacher, and advisor, Don Neal brings his Madison Avenue experience to help organizations see their opportunities in a new light. He is passionate about helping organizations accelerate the trajectory of their success.

Don Neal
Founder & CEO
360 Live Media

Top Resources

Redefine your criteria for success with The 6 Rs—360 Live Media’s trademarked tool to drive and measure growth.

Take your annual meeting, conference or trade show to the next level and build your strategy on The 9 Ps of Event Marketing.

Discover how you can deliver more value to your members with this essential thought piece for association executives.