360 Live Media
360 Live Media is an event strategy and digital marketing agency in Washington, D.C. serving association, professional society, and not-for-profit conferences.
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Everywhere You Look, You See What You’re Looking For

What are you looking for? You may have heard the quip, “Catch people doing something right and thank them for it.” If you’re looking for the best in other people, the chance you’ll see it is a lot than if you’re looking for something they are doing wrong.


If you look for good drivers on your way to work, you’ll see them. Sure, there are exceptions to the good ones, but most drivers obey the rules, are courteous and drive safely.


If you look for what you like about your favorite politician or don’t like in your least favorite, you’re sure to see it.


If your lens is optimism, you’ll see a lot more possibilities than road blocks. If you’re looking for joy, you see joy.


Everywhere you look, you see what you’re looking for. What are you looking for? In others, in yourself and from the course of events each day?

Don Neal Headshot

A marketing thought leader, speaker, teacher, and advisor, Don Neal brings his Madison Avenue experience to help organizations see their opportunities in a new light. He is passionate about helping organizations accelerate the trajectory of their success.

Don Neal
Founder & CEO
360 Live Media

Top Resources

Redefine your criteria for success with The 6 Rs—360 Live Media’s trademarked tool to drive and measure growth.

Take your annual meeting, conference or trade show to the next level and build your strategy on The 9 Ps of Event Marketing.

Discover how you can deliver more value to your members with this essential thought piece for association executives.