For three years, 360 Live Media partnered with the American Osteopathic Association (AOA) to create and launch the theme for their annual event. As a result, revenue and attendance increased year-over-year.
This year’s theme, “Renew your purpose, renew your passion,” positioned OMED as a comforting respite for over-worked and mentally fatigued doctors of osteopathic medicine. The experience included sunrise yoga sessions, delicious healthy foods, pop-up concerts, and interactive opportunities for education and networking.
The theme of OMED 2015 was focused on experiences. Not just those that entertain us, but what experiences shape our lives and the lives of those around us. And specifically for attendees, to define, share, and improve the DO experience. OMED 2015 celebrated the unique experiences DOs provide their patients by providing a forum that inspired, educated and galvanized their community.