360 Live Media
360 Live Media is an award-winning marketing, strategy and experience agency that solves business challenges for the most progressive industry associations and the world’s best brands.
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Are You Disney or the Movie Theater?

Are You Disney or the Movie Theater?

If you’ve ever wondered why Amazon, Netflix, Hulu and YouTube are producing their own original content and programming, the answer is clear. None of them want to be a “dumb pipe.” Being a utility that carries someone else’s original work, ideas, creativity and “content” is

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A New Lens for Conference Designers

A New Lens for Conference Designers

It’s long been understood that most business or professional conferences and trade shows have been about the 3 C’s: content, commerce and community. These three legs of the stool for big, national events made sense. Aggregate an array of education and programming known as content.

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Big Data for Associations

How to use data to deliver better experiences for members

Associations are in the relationship business. But how do you make sure you’re nurturing quality relationships with your members? By digging into the data you have on their behaviors, you can create more relevant offerings, facilitate community and improve member engagement.   4 types of data   Data is

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