Don Neal is a man on a mission.
He is a firm believer that associations are a force multiplier to the U.S. economy, and essential catalysts to its success. And there is no more powerful, nor more persuasive, medium to achieve impact than through events—both in-person and virtual. It’s through events that associations energize members, practitioners, and thought leaders around a defining purpose or cause—amplifying the collective voices of each participant into an influential discourse that cannot easily be ignored.
That is why Don founded 360 Live Media, the nation’s premier full-service experience design and marketing agency catering to associations and live events. 360 Live Media represents many of the world’s most admired associations: The American Heart Association (AHA), The Consumer Bankers Association (CBA), The American Geophysical Union (AGU), and the American Society of Association Executives (ASAE), to name a few.
Don has served as the CMO at Marsh & McLennan, an advertising executive on Madison Avenue, the co-founder of Hallmark Cards Loyalty Group, an adjunct graduate marketing professor at Georgetown University, as well as Chairman of the Board of the Catalogue for Philanthropy. He is an active member of the association and professional society community. Find him on LinkedIn and start a conversation @DonNeal360.