360 Live Media
360 Live Media is an award-winning marketing, strategy and experience agency that solves business challenges for the most progressive industry associations and the world’s best brands.
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INVITATION-ONLY EXECUTIVE BRIEFING

BRIDGING THE NEW GENERATION GAP: WHAT EVERY LEADER NEEDS TO KNOW

YOU ARE INVITED
TO SHAPE THE FUTURE

A new generational gap is alive and well in today’s associations and sometimes only plays into inaccurate assumptions and stereotypes that just don’t engage. Don’t let your membership value proposition fall short. As marketers, the better you know your audience, the more you can effectively reach them. Before you start building your marketing plan around the “generations” and what you know about them, take a step back.

RESERVE YOUR SPACE NOW

Join us for an invitation-only, breakfast workshop on October 31st or November 17th from 7:30-9:30 a.m. This gathering offers a far more candid and interactive format than the norm, and is designed specifically for leaders like you.

Tuesday, October 31, 2017

7:30–9:30 a.m.

REGISTER

Friday, November 17, 2017

7:30–9:30 a.m.

REGISTER

ABOUT THE PRESENTER

Craig Wood

Craig Wood leads the experience design, strategy and marketing teams at 360 Live Media, contributing over two decades of experience in insights-driven research and data-driven marketing. Craig’s deep industry knowledge and passion for engagement spans a variety of sectors, including retail, telecommunications, travel, hospitality, financial services, nonprofit, utilities, and health and wellness.

Craig joined 360 Live Media from the Futures Company, where he served as Group President – Advisory Services, leading the North American consulting team in serving more than 250 Fortune 500 companies with award-winning consulting on consumer trends, insights and future-focused innovation strategies. A recognized marketing authority and author, Craig has improved outcomes for some of the big players in almost every industry: companies such as Starbucks, Sprint, HSN, Chick-fil-A, Walmart and United Way.

Need proof? See what other association executives are saying about 360 Live Media.