The leadership at the American Society of Association Executives (ASAE) partnered with 360 Live Media to sunset their 40-year old Springtime tradeshow and create a new, bold live experience. The new event, coined the Xperience Design Project (XDP), will revolutionize the way association leaders approach their live event design. In May 2017, the first annual XDP will spring onto the scene with live learning and collaboration that marries design thinking with rich business connections in a way that’s inspiring, progressive and customized to maximize success for every participant.
American Society of Association Executives
December 16, 2016
Branding, Education, Event Marketing, Experience Design, Research